Concept
The Trading Floor deals
in accurate, risk-based transactional customer data – a revolutionary
proposition in the data marketplace. It is the UK’s only data
trading platform built specifically for the insurance and financial services
industry.
Contributing member organisations pool their unwanted/unconverted data sets into
The Trading Floor’s consolidated database, and earn revenue from data sold to
or used by The Trading Floor’s network of pre-approved member companies.
Partner organisations can purchase data for customer acquisition and database modelling purposes. Data is available for direct mail, telesales and email marketing campaigns. Additionally, our clients can utilise the wealth of information available to enhance their existing customer records with fresh transactional data for cross-selling and up-selling purposes.
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